![]() Last but not least, SEO is evolving all the time. While understanding the basics won’t take you longer than a couple of weeks, the actual mastering of this discipline depends largely on the practice, which is a question of months, even years. To answer this question, we’ll use a common answer of SEO experts to almost any SEO issue: it depends. Implementing the things from this guide is a great way to start □ How long does it take to learn SEO? Have a lot of patience (SEO is a marathon, not a sprint).There’s a couple of things you should do to learn SEO: The only question is whether you are willing to invest some time into learning all the aspects of SEO, or you’ll hire a professional and invest your time into something else. There are things you can implement right away and there are concepts that will take much more time and effort. In SEO, the terms are used to describe two groups of SEOs – those who adhere to the rules set out by Google’s Webmaster Guidelines and those who don’t.įrequently asked questions Can I do SEO on my own? black hat SEOīlack hats and white hats have their origin in Western movies. Remember that a successful SEO strategy consists of both on-page and off-page SEO activities. Off-page SEO is also closely connected to other areas of online marketing, such as social media marketing and branding, which have an indirect impact on building the trust and authority of your website. Link building may involve techniques like: Off-page SEO is mostly about getting quality backlinks to show search engines that your website has authority and value. title tags) and technically-oriented optimization (e.g. Note: The terms on-page SEO and technical SEO are sometimes used interchangeably and sometimes used to distinguish the content-related optimization (e.g. The goal is to provide both perfect content and UX while showing search engines what the page is about. On-page SEO is everything you can do on the website – from the optimization of content through technical aspects. The terms on-page and off-page SEO categorize the SEO activities based on whether you perform them on the website ![]() Useful vocabularyĪs soon as you start digging into SEO, you’ll come across some common terms that try to categorize its various aspects or approaches, namely:Īlthough they are not that important from the practical point of view, it is good to know their meaning. In the following chapters, we’ll take a look at all of these aspects from the practical point of view. You can have great content and a perfectly optimized website but ultimately, you need to gain authority by getting quality backlinks – the last ingredient to make your SEO soup perfect.
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